To my group members – HELP! It was challenging developing a tetrad for Second Life. Not being a resident, as Second Life users are known, and finding the notion of having an identity of my own choosing in a fantasy world odd, probably prejudices me. To this uninitiated Second Life seems a poor replacement for rich, real world interactions. But it is challenging to even define what Second Life is. Most think it is a game, but it is not really popular with gaming because of the low quality graphics (TED Conferences, LLC, 2008). The CEO of Linden Labs, creator of Second Life, Rod Humble describes it as a shared creativity tool (Hindman, 2011).
Most frequent users are between 30-60 (TED Conferences, LLC, 2008). Avatars though tend to be 20ish looking. Does it then replace real-world interactions with hipper, slimmer, younger version of yourself?
Some businesses ventured into second life but that interest may be fading or changing approaches (Reuters, 2007). This seems to be true of Second Life residents in general. In 2008 there were over 13 million residents (Schilling, 2008). But in a given week less than half a million logged in, and in a given month over 700 thousand logged in (Schilling, 2008). Even though some educational institutions have ventured in to Second Life, most educators are not jumping on the band wagon (Ash, 2011).
Enhance:
So what does it enhance? Creative abilities? Our own images/identities? I went with image and social range of possibilities as most people utilize second to hang out and relax with resident friends (Reuters, 2007).
Obsolete:
It is unclear to me what it might replace. It is not a new technology. Virtual reality has been around for a while and many other products incorporating virtual reality (gaming and simulators) have higher quality graphics than Second Life (TED Conferences, LLC, 2008). It doesn’t replace video conferencing or phone calls because you don’t see or hear the real person. I went with reality and face-to-face relations and that is a scary thought as Philip Rosedale, the creator of Second Life, admits (TED Conferences, LLC, 2008).
Retrieve/Rekindle:
I find this quarter of the tetrad particularly challenging. A virtual world that you can actually hang out in is new. It has anonymity. Perhaps it recalls masked balls. You go to a party to hang out with people with your identity unknown. But of course that is still in the real world and a mask does not alter other attributes (height, weight, voice, gender, etc.). It is the best I can come up with though.
Reversal:
Facebook has significantly outpaced Second Life as a social networking technology..
Ash, K. (2011, June 15). ‘Second life’ struggles to catch on with educators [Web log message]. Retrieved from: http://www.edweek.org/dd/articles/2011/06/15/03secondlife.h04.html
Hindman, B. (2011, June 23). Second life’s CEO Rod Humble talks anniversaries [Web log message]. Retrieved from: http://massively.joystiq.com/2011/06/23/second-lifes-ceo-rod-humble-talks-anniversaries
Reuters. (2007, Oct. 12). Companies rethinking ‘second life’ strategies. Retrieved from: http://www.foxnews.com/story/0,2933,301250,00.html
Schilling, G.B. (2008, May 7). Second life usage demographics [Web log message]. Retrieved from: http://www.bananaverse.com/2008/05/07/second-life-usage-demographics/
TED Conferences, LLC. (2008). Philip Rosedale on second life. Retrieved from: http://www.ted.com/index.php/talks/the_inspiration_of_second_life.html


